Great Southern Bank - RAP Design
The Great Southern Bank Reconciliation Action Plan design has been designed to represent the work of Great Southern Bank and it’s leadership’s commitment and vision of Reconciliation between Aboriginal and Torres Strait Islander people and non Indigenous Australians through simple modern Indigenous design elements.
As always it was important for us to create a modern design that represents the diversity of Aboriginal and Torres Strait Islander cultures throughout the Country. Importantly we began the design by reflecting on the banks commitment to reconciliation through its core commitments and discussions with the banks leadership and staff.
We create our bespoke Indigenous design to work across various collateral elements which the client may and it’s important for us to include in each our RAP designs a Reconciliation/Indigenous icon which our clients can use across these elements, as well as display on entrances of their buildings across Australia.
Great Southern Bank had just rejuvenated the banks brand and it was important for the design not overpower the brand but compliment the new brand across its associated collateral elements.