Reinforcing RACQ’s ongoing commitment and actions.
As one of Queensland’s oldest and leading membership organisations, RACQ has a long-standing commitment to community. Through its work with First Nations communities and the initiatives delivered via the RACQ Foundation, this commitment is actively demonstrated in meaningful and lasting ways.
That’s why we have proudly continued our partnership with RACQ, creating each Reconciliation Action Plan design as part of an evolving journey. Every iteration reflects the growth, learning, and deepening understanding of RACQ’s staff and leadership, demonstrating their ongoing commitment to reconciliation in action.
The design created for RACQ’s Innovate Reconciliation Action Plan (RAP) stands as a powerful visual expression of progress, partnership, and accountability. Developed to mark the next stage of their reconciliation journey, the artwork embodies forward momentum while honouring the enduring cultures of Aboriginal and Torres Strait Islander peoples.
Centred on themes of movement and connection, the composition reflects RACQ’s legacy in mobility and its continued commitment to reconciliation. Flowing pathways symbolise shared journeys across Country, while gathering circles represent dialogue, collaboration, and community partnership.
The colour palette blends uses RACQ’s colour palette with the result visual as a seamless integration of cultural storytelling and contemporary corporate design.
